Hi, I’m Lauren. I’m a content marketer.
Are you content team or agency that needs a reliable content partner who delivers quality work on time, every time?
Do you want content that ranks and drives deals, written while your team works on core tasks?
Are you looking for a freelancer who can go beyond the brief to develop content, process, and strategy that works really hard for your brand?
Do you want content that ranks and drives deals, written while your team works on core tasks?
Are you looking for a freelancer who can go beyond the brief to develop content, process, and strategy that works really hard for your brand?
Are you a solopreneur who feels like there’s more marketing tasks than time and wants to get unstuck and execute basic marketing strategy?
Do you want to build a sustainable marketing practice for your business with expert help?
Are you getting your business out there but want to speed up and improve your content creation, or add a new channel?
Do you want to build a sustainable marketing practice for your business with expert help?
Are you getting your business out there but want to speed up and improve your content creation, or add a new channel?
Then you may be in the right place.
I collaborate with B2B SaaS brands and solopreneurs (of all types) to make thoughtful, well-researched and interesting content that works.
I have 8+ years of experience in B2B content, regularly rank #1 on Google, and my work has brought businesses 6-figure deals and +2X traffic.
- Write
- Ideate
- Pitch
- Edit
- Refresh content
- Interview SMEs
- Research, including SEO/keyword strategy
- Copyedit
- Line-edit for ‘native’ English polish
- Incorporate on-page SEO
- Strengthen content processes
- Refine brand voice
- Clarify content strategy and refine or develop a content calendar
- Do basic designing for PDFs and presentations
More than “just” a freelance writer, I’m a content marketer that can help you achieve real business goals.
“Lauren is a joy to work with. She responds timely to messages and has delivered great long-form content for us across a wide variety of topics including financial services and affiliate marketing. I recommend working if you’re looking for support with long form content.”
— Araminta Robertson, Founder & Managing Director of Mint Studios
“Working with Lauren was an absolute game-changer for me. When we first started, I had no idea where to begin with email marketing—I knew it was valuable, but I had no clue how to access that value. I would absolutely recommend her (and have done) to anyone seeking strategic guidance for content marketing or hands-on editorial support.”
— Kate Maxwell, Career Coach and Solopreneur
- Blog posts
- SME interview-based assets
- Newsletters
- Case studies
- Ebooks
- Thought leadership and ghostwriting (including LinkedIn)
- Write-ups and show notes for podcasts, talks and videos
Most of my work is ghostwriting 👻 for brands and people, so I keep my portfolio password-protected.
You can see a few articles below, but if you’re interested in working together, please email me for the 🔑 to read SaaS examples. I don’t bite!
You can see a few articles below, but if you’re interested in working together, please email me for the 🔑 to read SaaS examples. I don’t bite!
- Helping establish or scale sustainable digital marketing
- No-bs advice to maximize your time and budget
- Refining your positioning, marketing message and branding
- Co-creating materials so you take away real marketing skills and confidence to execute solo
Want to work together? Click here for my contact form, email me or shoot me a message on LinkedIn!
Recently, under my name:
To grow your freelance business, conquer embarrassment first for The Min Cave
“Putting yourself out there at a salaried job means trusting co-workers, managers, and teammates. Even when going for a big opportunity, you are in a private space with people who are invested in your collective success.
But as a freelancer, it means talking to strangers, being your own manager, and finding your own path when almost anything is on the table.”
Stop thinking of your knowledge base as a library for Slite
“It can feel scary to hit the trash icon, but your documentation is a living organism that needs proper care. The cost of never deleting is higher than the risk of removing things nobody has looked at in two years.”
The SaaS promise of productivity is broken: Here’s why for Slite
“As SaaS companies, we need to stop promising the world. We can make things easier and better for customers, but no one tool is a magic bullet that will automate boredom away, streamline every workflow, get rid of miscommunication, or supercharge every product team
“Lauren is an excellent writer, strategist and most importantly, thinker. I brought Lauren on to help with thought leadership posts for the Slite blog, and she seamlessly picked up the brand voice and the values we aim to promote with our content.”
— Melanie Broder, Slite